For The Grand in Frankston, I led the creative direction to develop a brand identity that showcased the venue’s dual focus on its vibrant sports bar and versatile functions space. This included designing the website, creating marketing materials, and producing promotional assets that highlighted both the energetic sports atmosphere and the elegant, flexible space for events and functions.

 

I also directed photography and styling to capture the dynamic energy of the sports bar and the sophisticated ambiance of the functions area. My goal was to create a cohesive and engaging brand experience that appealed to both sports enthusiasts and event organizers, positioning The Grand as a premier destination for entertainment and functions in the Frankston area.